> For the complete documentation index, see [llms.txt](https://docs.tryholo.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.tryholo.ai/ads/getting-started-with-ads.md).

# Getting Started With Ads

Holo helps you plan, create, launch, and improve Meta ad campaigns using your Brand DNA, products, existing assets, and advertising data.

Instead of configuring every part of a campaign manually, describe what you want to achieve in **Chat**. Holo guides you through the setup, prepares a campaign plan, creates the ad content, and helps you launch it when you're ready.

### Why use Holo for Ads?

Running ads usually means making decisions about campaign structure, copy, creatives, targeting, budgets, and performance.

Holo helps bring these steps together. It can:

* Build a Meta campaign around your business and products
* Suggest campaign messaging and ad copy
* Generate ad creatives
* Use existing assets from your Library
* Help choose an appropriate campaign setup
* Launch approved campaigns to Meta
* Review campaign performance
* Recommend next steps
* Help make changes to existing campaigns

You stay in control. Holo asks for confirmation before generating paid assets or making changes that affect a live campaign.

### Start your first campaign

If you selected **Ads** as your priority when setting up Holo, Chat will guide you through creating your first Meta campaign.

Otherwise, open **Ads** or ask Holo in Chat to help you launch a Meta ad.

Holo will ask for the information it needs, such as what you want the campaign to achieve and what you want to promote.

From there, it prepares a campaign plan using information from your Brand DNA and products.

You can review the plan, make changes, and decide what Holo should do next.

### Review before creating

Holo first prepares the campaign direction and advertising copy.

Review the proposed setup before generating the creatives. You can ask Holo to change the copy, budget, campaign direction, or other details before continuing.

Once you're happy with the plan, confirm that you want Holo to generate the ads.

Generating creatives uses credits.

### Connect Meta when you're ready to launch

You don't need to connect Meta to plan a campaign or generate creatives.

When you're ready to launch, Holo will ask you to connect your Meta Ads account if it isn't connected yet.

After the connection is complete, review the campaign and confirm the launch.

Holo then submits the campaign to Meta for review.

{% hint style="info" %}
Meta reviews ads before they go live. Approval and delivery are subject to Meta's advertising policies.
{% endhint %}

### After launch

You can continue working with Holo in Chat after your campaign is live.

For example, you can ask Holo to:

* Check how your ads are performing
* Explain campaign results
* Recommend what to improve
* Pause a campaign or ad
* Change a budget
* Add new ads or creatives
* Create another campaign

Holo recommends changes first and asks for confirmation before applying actions to live campaigns.

It will not automatically increase your advertising spend.

### View your campaigns

Open **Ads** to see your advertising workspace.

The **Campaigns** view shows your Meta campaigns and key campaign information.

The **Analytics** view gives you a quick overview of advertising performance and spend.

For deeper analysis or recommendations, ask Holo in Chat.

### FAQ

<details>

<summary><strong>Which ad platforms does Holo support?</strong></summary>

Holo currently supports paid ad creation and management for **Meta Ads**.

We’re working on adding more advertising platforms in the future.

</details>

<details>

<summary><strong>Does connecting TikTok, LinkedIn, Pinterest, or other social platforms mean Holo can manage ads there?</strong></summary>

No. Some platforms can be connected to Holo for **organic social publishing**, but that does not mean Holo can manage paid advertising on those platforms.

Paid ad support and social publishing integrations are separate.

</details>

<details>

<summary><strong>Is my Holo subscription separate from my ad spend?</strong></summary>

Yes. Your Holo subscription and your paid ad spend are separate.

Your **Holo subscription** gives you access to Holo, including ad creation and management for supported ad platforms. Holo does not charge an additional management fee for launching or managing your campaigns.

Your **ad spend** is charged separately by the connected advertising platform to the payment method linked to your ad account, based on the campaign budget you set.

Creating or editing ad creatives in Holo may use Holo credits, but connecting an ad platform or launching a campaign does not create an additional Holo fee.

</details>

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If something doesn’t work as expected, try the [troubleshooting steps](/troubleshooting/troubleshooting-steps.md) — and if the issue continues, feel free to reach out to <support@tryholo.ai>, and we’ll help you out.
